The Company

B2C Theatre aims to provoke and charge the soul by creating intense, highly theatrical, and visceral productions that explore dark themes, rich texts, and have a modern and social relevance to the world today.

B2C Theatre was formed in 2004 by theatre artists Lauren Brotman and Jack A Grinhaus. We are keenly interested in the beauty, boldness, and truth born from confronting the challenges that face the human spirit.  We present familiar themes  in unfamiliar ways through the artforms  of theatre and film, striving for full theatrical and cinematic experiences.

Since its inception, B2C has produced nearly a dozen productions, introducing audiences to new works, premieres of plays that include World Premieres (Isitwendam, Tabula Rasa, The Complex), the North American Premiere of debbie tucker green and her poetic masterpiece dirty butterfly, reimaginings of classics (Phaedra’s Lust, Saved, Shakespeare Unfolded, Hedda Noir). B2C has garnered strong critical and audience response, and has been nominated for numerous local and national awards. In development: The film Elles Valley and the plays She Carries Me Again , Painting the Streets and Wallflower. B2C is a member of TAPA and works under the CTA and ADC.


Lauren Brotman

Co-Artistic Director

Lauren Brotman is an award-winning actor, theatre creator and artist educator. 

As Associate Artist for Theatre NorthWest for five seasons, she performed in Hedda Noir (Artist of the Year), Half Life,The Drowning Girls, Girl in a Goldfish Bowl and The Secret Mask and created Painting the Streets and Shakespeare Unfolded. She is a recipient of a Dora Award for Outstanding Performance (Theatre Direct) and was nominated for The Grace Project: SICK! which she created with Judith Thompson. Lauren received the Christopher Plummer Fellowship Award through which she trained and performed at Shakespeare’s Globe in London, U.K. She has mentored, taught, adjudicated over 3000 young people across the country and received the Jessica Fraser Award for Outstanding Contributions to Theatre for Young Audiences. As Co-Artistic Director of B2C, she has created/performed in Phaedra’s Lust (LabCab and Tapestry New Opera) Jenny’s Room (workshops at Canadian Stage, The Grand and Factory Theatre), has performed in/produced dirty butterfly presented by Obsidian Theatre and was Artistic Collaborator/Producer for Isitwendam presented by Native Earth Performing Arts which received 4 Dora nominations and recently finished a tour to B.C.’s Talking Stick Festival and Theatre Northwest. Lauren has trained with some the world’s most celebrated theatres and directors including Mark Rylance, the SITI Company, Yael Farber, Graham McLaren and Robin Phillips and has performed in productions or workshops across the country and abroad including with Theatre NorthWest, B2C, Canadian Stage, Factory Theatre, The Grand, Theatre Passe Muraille, Obsidian, fu-Gen, The AfriCanadian Playwrights Festival, Bouche Theatre, The Neuss Shakespeare Festival, Theatre Direct/Urge Collective. Upcoming: B2C just completed filming for Elle’s Valley co-written by Lauren and Adam Kenneth Wilson and she is currently in development for her new play She Carries Me Again, which recently received an OAC Recommender's grant from Studio 180. 


Jack A Grinhaus

Co-Artistic Director

Jack  is an award winning and nominated theatre artist. Primarily a director, Jack has also worked in various streams of theatre as producer, designer, playwright, and actor with numerous theatre, TV, and film credits. He was the Artistic Director for the Canadian regional theatre Theatre NorthWest (2014-2019), was part of the 2010 Canadian Stage BASH Directors Residency as well as the inaugural Director’s Lab North at Tarragon Theatre, was a contributor to the World Theatre Encyclopedia and holds an MFA and BA Honours in Theatre from York University’s Theatre program, an Associate Degree in Acting from The American Academy of Dramatic Arts in New York City, and has studied intensely with internationally renowned artists Uta Hagen, Anne Bogart the SITI Company, and Graham McLaren.

Jack writing includes Rougher Trade, The Complex: A Toronto Tale, Toronto Without Words I, and created an original adaptation of Ibsen's Hedda Gabler called Hedda Noir, which won him Artist of the Year 2018 from the PG Citizen.He has also translated Yael Ronen's Nutcase as part of Plaeides Theatre's Translators Unit. He is also the current co-creator of Isitwendam and created the concept for the up coming film, Elle's Valley

Recent Directing Credits Include: Isitwendam (Native Earth Performing Arts/B2C/Talking Stick/Four Dora Mavor Moore Nominations),  ART  (Persephone Theatre/Nomination Outstanding Direction/SAT Awards)), Hedda Noir , Million Dollar Quartet, It's a Wonderful Life: The Radio Play, Alice in Wonderland, Half Life, TheSecretMask(TheatreNorthWest), Last Christmas(Lunchbox/Workshop Series), dirty butterfly(B2C/Obsidian Theatre), Phaedra's Lust (Tapestry New Opera/B2C), Release the Stars (Toronto Next Stage Festival), Taming of the Shrew (Grand Theatre HSP), Macbeth (Classical Theatre Project), Saved (Toronto Fringe Festival/Patron's Pick/Best of Venue), The Complex: A Toronto Tale (Festival of Creation/Canadian Stage/2010 Toronto Fringe), Carmen (Opera Lirica Italiana), Ghosts (AD/Morris Panych/Soulpepper), Playing Cards Part 1: Spades (Observer/AD/Robert Lepage/Ex-Machina) . He also recently directed the B2C Film Elle's Valley.

Land Acknowledgement

Since 2004, B2C  has been making work on land that is covered by Treaty 13 and is situated on the traditional territory of  many nations including the Mississaugas of the Credit River, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples, land that is now home to many diverse First Nations, Inuit and Métis peoples. We spent 5 years (2014-2019) creating work in the city of Prince George on the traditional territory of the Lheidli T'enneh. The word "Lheidli" means "where the two rivers flow together" and "T'enneh" means "the People. For B2C, the  ackowledgement of the land we create and live on is one of the ways we acknowledge the importance of Indigenous sovereignty on unceded territories. 


*A territorial or land acknowledgement is an act of reconciliation that involves making a statement recognizing the traditional territory of the Indigenous peoples who called the land home before the arrival of settlers. For more information on the Truth and Reconciliation Commission of Canada click here.